The Way of Transition: Embracing Life’s Most Difficult Moments
The Way of Transition: Embracing Life’s Most Difficult Moments by William Bridges William Bridges’ lifelong work has been devoted to a deep understanding of transitions and to helping others through them. When his own wife of thirty-five years died of cancer, however, he was thrown head-first into the kind of painful and confusing abyss he […]
Rethinking the Sales Force: Rethinking Selling to Create and Capture Customer Value
Rethinking the Sales Force: Rethinking Selling to Create and Capture Customer Value by Neil Rackham and John De Vincentis In today’s markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers. Sales forces need to retool current strategies by recognizing the […]